Reach the right audience
Meet crews, premium travellers, hospitality leaders and culture-minded audiences in a setting with room to remember your brand.
Partner with a six-day Moroccan road story designed for brands that value presence, purpose and beautiful execution.
Rallye Sirocco links premium adventure, Moroccan heritage, precision driving and hospitality into a brand environment built for quality over noise.
Rallye Sirocco offers partners a premium visibility platform connected to motorsport, Moroccan tourism, cultural heritage, youth engagement, and responsible impact. Sponsors can associate their brand with an elegant international rally experience across Morocco.
Meet crews, premium travellers, hospitality leaders and culture-minded audiences in a setting with room to remember your brand.
From official vehicles and partner touchpoints to the content around the road, your brand earns a visible place in the journey.
Mobility, technology, hospitality or logistics: the strongest partnerships make the experience better for everyone.
A Scent Born Along the Route.
Some journeys stay with us through landscapes, encounters and emotion. Others return through scent.
For the first edition of Rallye Sirocco, Moroccan perfume house KKuny joins the journey with a special olfactory collaboration inspired by the regions crossed by the rally.
The concept explores a limited-edition scent created with natural raw materials connected to the route — transforming fragrance into part of the memory of Sirocco.
Not simply a fragrance. A memory of the road.
The Sirocco scentTo be announced soon!
Atlas · Drâa · SaharaLimited edition
Tell us where your brand can add value on the road. We’ll share the partnership formats, visibility options and next steps, and shape a role that feels natural in the journey.